Sunday, February 12, 2017

Big Launch Just around the Corner!

It is finally here! After years of developing our unique "farm model", followed by months of soul searching and writing, the day has come to take this model to the world! This coming weekend, Feb 17 and 18, we will be at the Mother Earth News Fair in Belton, Tx for the official launch.  Exciting Days!

For those who have received the "executive summary", there has been one fairly major change in the layout of the offering. We spent the last couple months floating this around potential investors and colleagues from the executive world, collecting feedback. This feedback has convinces us to change this offering into a straight "farm franchise" approach. A model that people understand already, accept, and are comfortable funding and using. I had tried to stay away from "franchising" becasue of negative experiences in my own past with franchises (from the franchisee side), but after careful consideration, it just makes sense. At the end of the day, this IS in fact a franchise. Explaining it in any other way just confuses people.

So, Farm Franchise it is...  Lots of work to do, but we are now looking for partners, investors, and initial clients to get this rolling and launch 100,000 farms across america!

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