Friday, December 30, 2016

New Farm Advertising Campaign

We have done very little advertising for the farm since we launched Little Sprouts some 6 or 7 years ago. The customer list has grown slowly from a dozen to a few hundred in that time by word of mouth, interviews, etc.  But as we approach 2017, and have left the off farm income behind, there is a desperate need to speed things up.

So, we have launched a new advertising campaign. It is primarily based on "doodle" add, where a hand draws the story on a whiteboard in a video.  I personally love that format! It is entertaining, crisp, simple.  So here we go!

At this point, all of the ads are made in-house, with some special software.  It has been a learning curve and challenging, but below you can see the first results! Yep.. I know.. it looks amateurish. That's ok.. we are amateurs! Constructive feedback is appreciated, but lets keep in mind that no professionals are involved.. so keep expectations realistic!

The Ads themselves are, for now,  graphics and music. The combination of audio and visual tells the story without narration, well that's the goal anyway... so be sure to turn on the sound as you watch.

Save The Children

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